Why Mad Men Episode 2 (Season 7) Worked:
- The Valentine Day's flowesr gimmick. That was an exceptional plot device and only faltered when Peggy blew up at her secretary (see what didn't work).
- The faulty squawk box gimmick. Nobody liked the squawk box, not even in 1969. Clever writing.
- Don's failed attempts to cover up his absence at the office. It was easy to feel sorry for him. The show is better when he's a cad, but this adds an interesting new dimension to one of prime time tv's most compelling characters.
- Don letting his hair down with Sally. Another well-written, completely believable scene. Don is changing and it's happening before our eyes.
- Sally. She played a critical role in this episode and it helped make this a memorable one. Her unexpected visit to the office to see Don after she lost her purse was dramatic and Kiernan Shipka made the most of these scenes.
- Secretary merry-go-round. Everyone seemed dissatisfied with his or her secretary and all those personnel problems rolled up on Joan's desk. Nice subplot.
- Lou. Such a dick. But so believable.
- Shirley's (Peggy's secretary) groovy orange dress.
Why Mad Men Episode 2 (Season 7) Didn't Work:
- Downbeat tone. We're not having a lot of fun in Season 7.
- Pete's (Vincent Karheiser) bad hair piece. Distracting.
- Pete's hot LA girlfriend. Really? She can do better.
- Peggy's rant about her flowers. A bit much.
- Pete's rant about the ineffectiveness of his role in LA. A bit much
Overall Grade for Mad Men Episode 2 (Season 7): . A-. Great writing and intriguing subplots made this episode memorable. Everyone at the agency seems unstable and on the verge of collapse. It's highly stressful to watch -- but completely addictive. Can't wait until next week to find out what happens next.
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